<?xml version="1.0" encoding="UTF-8"?>
<article>
  <body>&lt;p&gt;
&lt;b&gt;IBC 2007&lt;/b&gt;
sees the start of the first large&#8209;scale technical trial of the Livestation
platform, designed to distribute broadcast channels over the Internet to a freely
downloadable player, based on a Microsoft Silverlight user experience.
&lt;/p&gt;
&lt;p&gt;
Livestation
is a revolutionary new global network that will enable broadcasters to deliver live
audio and video to a potential audience of hundreds of millions of broadband
connected consumers.
&lt;/p&gt;
&lt;p&gt;
Livestation
brings the fixed-cost economics of broadcasting to broadband. Broadcasters will
be able to use the Livestation managed service platform to provide high-quality
live audio and video to mass online audiences without extending their budgets
on bandwidth and hosting.
&lt;/p&gt;
&lt;p&gt;
Developed
by Skinkers, a Microsoft participated company, Livestation uses unique peer
network distribution that is far more scaleable and economic than conventional
streaming.
&lt;/p&gt;
&lt;p&gt;
&amp;ldquo;Livestation
is based on real-time peer-to-peer distribution technology exclusively acquired
from Microsoft,&amp;rdquo; explained Matteo Berlucchi, CEO of Skinkers. &amp;ldquo;This allows
broadcasters to take advantage of a managed peer network to reach large online
audiences with live radio and television and reduce their distribution costs
dramatically.&amp;rdquo;
&lt;/p&gt;
&lt;p&gt;
The
Livestation player is also one of the first available applications to use the latest
Silverlight technology to deliver a dynamic and distinctive user experience. Silverlight
allows high-quality video to be mixed with rich animated vector graphics and
text overlays. Future releases of Livestation will use the capabilities of
Silverlight to deliver VC-1 encoded video on both Microsoft Windows and Apple
Mac OSX operating systems.
&lt;/p&gt;
&lt;p&gt;
&amp;ldquo;Livestation
is a great example of the power of Silverlight, created using familiar tools
and technologies, and enabling even lower delivery costs,&amp;rdquo; said Gabriele di
Piazza, director of the Media &amp;amp; Entertainment Group at Microsoft. &amp;ldquo;Silverlight
enables rich interactive applications such as Livestation to enhance the
end-user experience by seamlessly combining video with interactive graphics.&amp;rdquo;
&lt;/p&gt;
&lt;p&gt;
Following
a successful pilot, Livestation will initially be available as a technical
trial with services from selected broadcasters. Based on the extremely positive
feedback so far received from broadcasters, many additional channels are
expected to join before the full launch of the Livestation platform in 2008.
&lt;/p&gt;
&lt;p&gt;
Livestation
will be demonstrated for the first time in Europe
at &lt;b&gt;IBC2007&lt;/b&gt; in the &lt;b&gt;Microsoft&lt;/b&gt; exhibit.
&lt;/p&gt;
&lt;h2&gt;About IBC2007&lt;/h2&gt;
&lt;p&gt;
IBC2007, RAI Convention Centre, Amsterdam,
07 &amp;ndash; 11 September.
&lt;/p&gt;
&lt;p&gt;
&lt;a href=&quot;http://www.ibc.org&quot; target=&quot;_blank&quot;&gt;www.ibc.org&lt;/a&gt;
&lt;/p&gt;
&lt;h2&gt;About Livestation&lt;/h2&gt;
&lt;p&gt;
Livestation is a software platform designed to
distribute high quality live television and radio to mass audiences at
dramatically reduced costs. It is based on peer-to-peer technology co-developed
by Skinkers and Microsoft Research, who have entered into a pioneering
technology for equity collaboration. Microsoft acquired a minority equity stake
in Skinkers in exchange for full use of the Microsoft peer-to-peer intellectual
property.
&lt;/p&gt;
&lt;p&gt;
&lt;a href=&quot;http://www.skinkers.com&quot; target=&quot;_blank&quot;&gt;www.skinkers.com&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;
&lt;a href=&quot;http://www.microsoft.com/silverlight&quot; target=&quot;_blank&quot;&gt;
www.microsoft.com/silverlight&lt;/a&gt;
&lt;/p&gt;
&lt;h2&gt;Contact us&lt;/h2&gt;
&lt;p&gt;
Find out &lt;a href=&quot;../../../contact&quot;&gt;more&lt;/a&gt; about Livestation
&lt;/p&gt;
&lt;p&gt;
&lt;em&gt;All company names and trademarks herein are property of their respective owners.&lt;/em&gt;
&lt;/p&gt;
</body>
  <created-at type="datetime">2007-08-07T00:00:00Z</created-at>
  <id type="integer">4</id>
  <permalink>livestation_and_silverlight_showcase_at_ibc</permalink>
  <position type="integer">4</position>
  <promoted type="boolean">false</promoted>
  <published type="boolean">true</published>
  <subtitle>Livestation lights up live broadcasts over the Internet using Microsoft Silverlight
</subtitle>
  <title>Livestation and Silverlight showcase at IBC</title>
  <updated-at type="datetime">2008-03-23T02:41:23Z</updated-at>
</article>
