Former Sony PlayStation Europe CEO Chris Deering Joins Livestation Advisory Board

18 December 2008

Livestation (http://www.livestation.com), the destination for live TV and radio online, today announced that former Sony PlayStation Europe CEO, Chris Deering, has joined the Livestation advisory board.

Deering brings a decade of experience as CEO of Sony Computer Entertainment Europe, innovating and creating new markets in the digital media industry.

Chris recently commented his decision to join the Livestation Advisory Board: "The future of TV is already revealing itself to be massive choice, assisted by powerful collaborative search engines, delivered mostly via internet protocol and viewed on personal and community screens from 1 inch to 100 inches. Livestation embodies the DNA of TV's future. I have maintained for quite some time that the 'Long Tail of Live' may be the greatest media force unleashed on mankind. The economic potential has not yet even been fully quantified and is only beginning to be tapped".

"It is a great privilege to have such a leading and reputable executive of the digital industry as Chris on our advisory board," said Matteo Berlucchi, CEO of Livestation. "Chris's knowledge of the digital consumer market and online services will be invaluable to Livestation as we develop our service."

Chris Deering was founder and CEO of the London-based Sony PlayStation Division for EMEA and Australasia from 1995 through 2005, when he retired from Sony.

During 2004 and 2005, he was also president of Sony Europe Electronics Division, which markets Vaio Computers, Cybershot Digital Cameras, HD Camcorders, Sony Semiconductors and Digital Cinema; and on the Advisory Board of Sony Ericsson mobiles.

Most notable in 2005 was his launch of the Bravia LCD TV line, featuring the globally award winning "bouncy colored balls" TV commercial.

Livestation is the destination for interactive high quality TV and radio online offering international news channels from BBC, Al Jazeera, Bloomberg, France 24, Euronews, C-Span, ITN, Deutsche Welle and Russia Today.