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  <body>&lt;a href=&quot;http://www.livestation.com/channels/44-live_charity_appeals_english&quot; alt=&quot;charity appeal&quot; title=&quot;charity appeal&quot;&gt;&lt;img src=&quot;http://content.livestation.com/january09/charity_appeals_channel.jpg&quot; class=&quot;float_left margin_narrow_right&quot; /&gt;&lt;/a&gt;

A new initiative has been launched by &lt;a href=&quot;http://www.livestation.com&quot;&gt;Livestation&lt;/a&gt;, the destination for live TV online, designed to help large-scale charity appeals to broadcast their calls for donations to a global audience during times of crisis and emergency.
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The channel will feature a line up of current charity appeals and will be available free-of-charge to all major charity organisations when required. The aim is to increase the visibility of charity appeals through the use of Livestation&#8217;s broadcast technology over broadband in order to reach a global audience.
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The first appeal being screened is by the &lt;a href=&quot;http://www.dec.org.uk/&quot;&gt;Disasters Emergency Committee (DEC)&lt;/a&gt; for aid for those who have been injured and lost their homes in Gaza.
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According to the DEC, thousands are now struggling to survive, with limited food, a lack of fresh drinking water and a shortage of medicines.
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The call for help, which is now running on the new Live Appeals channel on Livestation, is asking for donations of &#163;25 for warm blankets or &#163;50 for a food parcel, which the DEC says will last a family for a month.
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You can find more about the Gaza appeal by visiting the &lt;a href=&quot;http://www.dec.org.uk/item/200&quot;&gt;DEC site&lt;/a&gt;. You can watch the &lt;b&gt;Live Charity Appeals&lt;/b&gt; channel now by using the Livestation player, or you can watch it on the Livestation site by going to our &lt;a href=&quot;http://www.livestation.com/channels/44&quot;&gt;new appeals channel page.&lt;/a&gt;
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Charities are invited to contact Livestation to discuss the use this facility, which will be offered free-of-charge as part of Livestation&#8217;s contribution to the cause being promoted.
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  <created-at type="datetime">2009-01-28T15:46:30Z</created-at>
  <id type="integer">55</id>
  <permalink>livestation_sets_up_global_live_appeal_channel_</permalink>
  <position type="integer">55</position>
  <promoted type="boolean" nil="true"></promoted>
  <published type="boolean">true</published>
  <subtitle>First interactive Live Charity Appeals channel launched on Livestation</subtitle>
  <title>Livestation sets up global Live Appeal channel </title>
  <updated-at type="datetime">2009-01-28T16:33:58Z</updated-at>
</article>
